Logos

Logos

Our bold and contemporary logos are used consistently across all of our communications as a tool of recognition.

They must always be displayed in either black or white (reversed out), never in colour.

Always use the master files for our logos. These can be obtained from our templates and logos download section.

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Corporate logo and sub-brand logos

A guide for using the corporate logo

The corporate logo consists of two elements: the written words and the cosmos graphic. This guide shows you how to use them together.

A guide on using the logo

This guide will show you how to use the London Met and sub-brand logos, from sizing and positioning to design layout for a variety of uses.

A guide for the use of the London Met crest

The University achievement of arms is used on official documents. This guide details how it should be used to ensure professional consistency.

A guide to co-branding

Partnership and collaborative working is key to the success of London Met. This is a guide to how our logo should be used in these instances.

A guide to reinforcing brand identity with patterns

The cosmos graphic device is used as a pattern in various design projects. This guide show you how to do this to reinforce our brand identity.

A guide to the logo's trademark status

The University retains trademark ownership of a number of brand elements. This is a guide that will show you exactly what this means in practice.