In this category, we will recognise business ideas that are at a very, very early stage of development but have strong commercial potential, which means the potential to sell a service or product to customers.
What we’re looking for
In order to be successful in this category, we are looking for the following criteria:
- A business idea that demonstrates the potential to sell an innovative service or product to customers;
- A business idea that can demonstrate a clear understanding of the service or product they will sell;
- A business idea that can demonstrate a clear understanding of who the target market is.
