In this category, we will recognise creative ideas. This could be a exciting design product, an immersive experience, a new boardgame, trading cards... Essentially, if you can imagine it, you can enter it into this category.
What we’re looking for
In order to be successful in this category, we are looking for the following criteria:
- A creative idea that demonstrates the potential to be commerialised and sold to customers;
- A creative idea that can demonstrate a clear understanding of the value customer will recieve;
- A creative idea that can demonstrate a clear understanding of who the target market is.
